The Challenge

Casa de Campo, a premier Caribbean resort, recognized that its existing spa offering was no longer aligned with the expectations of today’s wellness traveler. With limited space and outdated amenities, the spa contributed modestly to the overall guest experience and resort revenue.

OUR ROLE

We were brought in to lead the transformation - from concept to execution. Collaborating closely with the property's design and architectural partners, our consultants delivered:
-A complete redesign of the spa layout and guest flow
-Curated treatment programming with regional influences
-Operational models focused on efficiency and guest satisfaction

PERFORMANCE IMPACT

The new spa opened in 2019 and has since delivered exceptional results:
-Spa revenue has increased by over 200% since the redesign
-The property achieved a 3x growth in annual spa revenue
-In the current year, the spa is pacing 67% ahead of last year (YTD)

This sustained growth highlights the measurable return on investment that strategic spa development can deliver—even without disclosing exact financials.